I thought as a corollary to my previous post, I would spend some time thinking about what specifically keeps a blog from going bad. I started the week assuming that I would quickly accumulate a list of blog don’ts. At the end of the week, I’ve realized it’s just not all that hard. I’ve arrived at only two rules:
1) You can’t have a staff.
Sure you can have a buddy, friends and family, but no one can be payed or otherwise “employed” by the blog.
2) No ads
See rule one. It applies to you as well. We all know why everything goes bad on the web… Monetization. A blog costs you nothing. Allow it to pay you in the preservation of your dignity.